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Dee Madigan

Dee Madigan

Dee Madigan has been Labor’s advertising creative director for 25 election campaigns, including the 2022 federal election. She runs Campaign Edge, is a panelist on ABC’s Gruen and the author of The Hard Sell.

A still from the new Yes23 campaign ad.

The new Voice ad will swing voters where Farnsey couldn’t

The John Farnham ad was not designed to be a vote swinger. The new ad “Will I be heard?” is about shifting votes and will be effective.

  • Dee Madigan

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